One way we are working towards our purpose of Feeding the Future is through our strategy to become a market leader in the feed additives segment by launching creative, novel, effective and proprietary solutions in our markets.
In the past, Nutreco pursued growth in this space by acquiring feed additive companies and investing in our own internal R&D, but this is not enough. We need to approach ultra-specialties in a more transformative way – looking for solutions to the unmet needs of farmers and establishing completely new avenues for business development. Ultra-specialties are high value solutions to relevant industry problems; they require a strong level of science for their development and have significant barriers to entry.
This is why, in 2021, we created Nutreco Exploration, a small entity that serves as a creative engine feeding the Innovation Groups of Selko, Skretting and Trouw Nutrition with the novel solutions they need.
While Innovation teams across the business keep focusing on identifying customer needs and managing the life cycles of our product portfolios, Nutreco Exploration explores two programs – phytotechnology and microtechnology – to discover novel ideas and develop them into exclusive ingredients to match the needs of Nutreco’s businesses.
